Oreo “Empire”

OREO x Star Wars sparked a theory, not an ad: what if OREOs were secretly hidden in every Star Wars movie? Josh Gad kicked it off on May 4th, and fans ran wild—spotting cookies in starships, droids, and deep lore. No logo, no permission, just full-blown conspiracy. The result? 7.3B impressions, record sales, and the most legendary product placement that never actually happened.