Crayola “Returning Creativity”

In a world with little room for wonder, Crayola set out to prove that creativity isn’t just for kids—it shapes who we become. Returning Creativity turned forgotten childhood drawings into time machines, reuniting adults with the art they made decades ago. What began as a search through a 40-year archive became a national movement—one that stirred hearts, sparked memories, and reminded parents that to nurture creativity in their children, they must first rediscover it in themselves. Crayola didn’t just return artwork—they reignited belief in the power of imagination.